INTRODUCTION
Data drives the world. Competitive edge lies in how effectively enterprises manage, secure, and govern their data. Accenture says 70% of the world’s most valuable corporations are datadriven, a significant leap from just 30% in 2008. However, as enterprises collect, store, and analyze increasing volumes of sensitive information, data governance programs often fail to deliver on their promise. Data governance has devolved into a manual, disconnected, and reactive check-box exercise for many organizations.