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Walker Sands Acquires RevPartners to Expand RevOps and GTM Engineering

Walker Sands Acquires RevPartners to Expand RevOps and GTM Engineering

Walker Sands acquires RevPartners to expand RevOps, CRM, marketing automation and GTM engineering capabilities.

Walker Sands has acquired RevPartners, a revenue operations and GTM engineering firm, to expand its capabilities across CRM, marketing automation, data and go-to-market operations.

RevPartners is known for its expertise in HubSpot CRM architecture, demand orchestration and managed RevOps services. The firm is also the only company to hold both HubSpot Elite Solutions Partner and Clay Elite Studio Partner status.

Focus on Connected Revenue Operations

The acquisition is designed to help B2B companies better connect brand, demand and revenue performance. Walker Sands said the deal will allow clients to unify strategy, systems and reporting, making it easier to identify what is driving growth.

RevPartners’ capabilities include system design, workflow architecture, reporting and activation. Walker Sands clients will gain deeper RevOps and CRM expertise, while RevPartners clients will gain access to expanded services across brand strategy, communications, creative, content, media and digital marketing.

RevPartners will continue operating as RevPartners, a Walker Sands company.

The acquisition supports Walker Sands’ broader strategy to build a data- and analytics-driven B2B growth services platform. Together, the companies bring more than 250 employees across strategy, technology, creative, communications and media disciplines.

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