Expedia Group B2B unveils an AI toolkit and platform to help partners build travel experiences with less complexity.
Expedia Group B2B has announced a new set of AI-powered products and partnerships aimed at helping companies across sectors integrate travel into their customer experiences.
The company introduced the updates at its Explore 26 partner conference, where it previewed an in-development AI toolkit for select partners. The toolkit is designed to simplify how partners connect Expedia Group’s travel capabilities into AI-powered experiences across APIs, interfaces, and agent workflows.
At the center of the launch is the Intelligent Experience Platform, a set of composable AI components that allows partners to build branded travel experiences using Expedia Group’s infrastructure and intelligence.
Expedia Group B2B said the goal is to reduce the time, cost, and complexity required to launch travel offerings, as travelers increasingly expect AI-assisted planning and more connected trip experiences.
The company also highlighted its scale, noting that its B2B platform serves 75,000 partners, supports 200,000 travel advisors, and processes 21 billion API calls daily.
Expedia Group is also expanding beyond lodging through ground mobility, car rental, activities, and trip protection. The company recently agreed to acquire CarTrawler, a B2B mobility platform, following its acquisition of Tiqets, an activities and experiences platform.
The updates also include new marketing and media tools for partners, including a B2B Partner Portal for campaign planning, a Merchandising API, and enhancements to Expedia Group Advertising’s Travel Media Network.
The launch reflects Expedia Group’s push to position its B2B platform as a broader travel infrastructure layer, helping partners capture more of the end-to-end trip experience.
